ABOUT IV SPORTS
Industry respected expertise with proven results
IV Sports was founded and is operated by Isra Villalpando, a seasoned professional with 15 years of experience in the international sports and entertainment industry.
A former senior leader at the International Olympic Committee (IOC), Isra helped raise and manage billions of dollars in yearly revenues that the IOC received and distributed. Isra has been instrumental in facilitating some of the most complex and largest commercial deals in the international sports industry, including sponsorship deals, broadcasting and media rights, and hospitality partnerships.
Isra has been involved in the delivery of every Olympic and Paralympic Games since 2012, assisting organizers and government officials. His previous experience also includes roles at the International Paralympic Committee, Panamerican Games, and others.
In addition to his sports industry experience, Isra has a wealth of financial knowledge that can be translated into effective strategies for clients. He understands the importance of financial planning, risk management, and investment strategies, and works closely with clients to develop customized solutions that help them achieve their long-term financial goals.
Isra is a published author and frequent guest speaker at universities in Europe and his native Mexico. He has been recognized by Sports Pro Magazine and Forbes Mexico for his career achievements.
OUR VALUES
What we stand for at IV Sports
We believe that smart work must go hand by hand with hard work. We don’t hide behind jargon, buzzwords and unnecessary complexity. We take great pleasure on taking everyone along on the ride with us through simplifying complexity. We get to the point, quickly. We pick our battles wisely. We are efficient.
Intelligence
We believe that great results often come from playing outside the comfort zone. Being on the front foot comes naturally to us and enables us to perform at our peak. We see ourselves as a problem solver and love finding a way through that no-one else had thought of.
Innovation
The best work is the one that has a lasting impact. And relationships are built to last only when they are created on high standards, professionalism and camaraderie. We have the grit that drives us to see the project all the way through. We thrive on finding optimal solutions to challenges. If we believe in it, we’re willing to fight for it.
Impact
We believe that everyone should have an equitable opportunity for success. We believe in allyship and play our part to create a culture of inclusion. We believe that sports is a crucial tool to an inclusive and equitable world and we contribute with this in mind.
